ISSN: 0039-2049
UGC Care group II Journal
Strad Research
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Impact Factor : 6.1
Web of Science Group
VOLUME 7 - ISSUE 8 - 2020
1. RURAL ENTREPRENEURSHIP: A STUDY ON INTERNAL ENVIRONMENTAL FACTORS INFLUENCING THE BUSINESS
PERFORMANCE OF RURAL MICRO, SMALL AND MEDIUM ENTERPRISES (MSMES) IN COIMBATORE DISTRICT
Dr. G.R.Rajalakshmi, G.Rajamani, C.Anitha Mary, PSGR Krishnammal college for women, Coimbatore
Pages: 1 - 10
https://doi.org/10.37896/sr7.8/001
2. THE CAUSE AND EFFECT RELATIONSHIP AMONG THE VARIABLES RELATED TO PROFESSIONAL CONTENTMENT OF THE
R.BABU, ANNAMALAI UNIVERSITY, ANNAMALAINAGAR
Pages: 11 - 26
https://doi.org/10.37896/sr7.8/002
Somayeh Rahmani, Amir Mahdi Ghorbanpoor Zarehshuran, Mehdi Alhouee Nazari, Islamic Azad University , Takestan , Iran
Pages: 27 - 46
https://doi.org/10.37896/sr7.8/003
4. CONSUMER PURCHASING BEHAVIOR TOWARDS SELECT PERSONAL CARE PRODUCTS – AN EMPIRICAL STUDY IN SALEM
DISTRICT, TAMIL NADU
J. Geetharamani, Vysya College, Salem
Dr. S. Subadra, NKR Government Arts College for women, Namakkal
Pages: 47 - 52
https://doi.org/10.37896/sr7.8/004
5. LIVING LAB: USER-DRIVEN INNOVATION FOR SUSTAINABILITY-A CASE STUDY
Dr. Manjusmita Dash, Utkal University, Vani Vihar, Bhubaneswar, Odisha
Pages: 53 - 68
https://doi.org/10.37896/sr7.8/005
6. CONVENIENT MANAGING OF SUDDEN CARDIAC ARREST ON THE FOOTBALL FIELD
Joji Reddy Boggula, JNTUA College of Engineering, Anantapuramu
Pages: 69 - 74
https://doi.org/10.37896/sr7.8/006
(South India) : A Comparative Study
Dr. B. Mahadevan, Dr. K. Vijayakumar, Annamalai university, Annamalai Nagar, Tamilnadu
Pages: 75 - 84
https://doi.org/10.37896/sr7.8/007
DR.M.G.SATHIYAMURTHY, Madurai Kamaraj University (MKU), Madurai.Tamilnadu
Pages: 85 - 94
https://doi.org/10.37896/sr7.8/008
9. The Present Status and Growth Performance of KINFRA Industrial Parks in Kerala
Dr. P. Noufal, Dr. B.R. Ambedkar Memorial Government Arts & Science College, Balussery, Kozhikode District, Kerala
Pages: 95 - 109
https://doi.org/10.37896/sr7.8/009
Subhodeep Mukherjee, Venkataiah Chittipaka, GITAM (Deemed to be University), Visakhapatnam,
Manish Mohan Baral, Birla Institute of Technology Mesra, Ranchi, Jharkhand
Sharad Chandra Srivastava, Guru Ghashidas Vishwavidyalaya (A Central University), Bilaspur, Chhatisgarh
Pages: 110 - 120
https://doi.org/10.37896/sr7.8/010
11. “Impact of Information Technology on Social Entrepreneurship”
Dr. Santhosh Kumar A.V, Government First Grade College for Women, Old M.C.Road, Maddur
Pages: 121 - 129
https://doi.org/10.37896/sr7.8/011
12. On distance based topological indices of structural isomers of C9H18 andC8H18
Puruchothama Nayaki M, DB Jain College, Chennai
Simon raj F, Hindustan Institute of Technology and Science, Chennai
Pages: 130 - 135
https://doi.org/10.37896/sr7.8/012
M.Kalaiselvan, S.Vadivel, Government Arts College (Autonomous), Affiliated to Bharathidasan University, Kumbakonam, Tamil Nadu
Pages: 136 - 142
https://doi.org/10.37896/sr7.8/013
Prathima Mathias D.A, Anusha S, Kavya K, G. Naveena, Raksha S. J, Ramya M, Sandeepa K, I.D.S.G. Government
College, Chikkamagaluru, Karnataka
Pages: 143 - 149
https://doi.org/10.37896/sr7.8/014
Prathima Mathias D.A, Ramya M, Raksha S. J, Sandeepa K, G. Naveena, Kavya K, Anusha S, I.D.S.G. Government
College, Chikkamagaluru, Karnataka
Pages: 150 - 157
https://doi.org/10.37896/sr7.8/015
16. HANDLOOM IN INDIA: AN OVERVIEW
Shruti Sudha Mishra, Dr. A. K. Das Mohapatra, Sambalpur University, Odisha
Pages: 158 - 175
https://doi.org/10.37896/sr7.8/016
G.NARAYANAOORTHI, Dr.J.E.MERLIN SASIKALA, Alagappa university, karaikudi
Pages: 176 - 185
https://doi.org/10.37896/sr7.8/017
18. Bernoulli Polynomials and Faulhaber Triangle
Dr. R. Sivaraman, D. G. Vaishnav College, Chennai
Pages: 186 - 194
https://doi.org/10.37896/sr7.8/018
Shweta Loonkar, Dhirendra S. Mishra, NMIMS University, MPSTME, Mumbai
Pages: 195 - 205
https://doi.org/10.37896/sr7.8/019
B.B.R.G Vijaya Lakshmi, Ch. S. D. St. Theresa’s College for Women, Eluru
P. Brahmaji Rao, Acharya Nagarjuna University
Pages: 206 - 215
https://doi.org/10.37896/sr7.8/020
21. An Analytical Study on Factors Influencing FII Inflows to India
Dr. Syed Tabassum Sultana, Matrusri Institute of Post Graduate Studies, Hyderabad,T.S
Pages: 216 - 223
https://doi.org/10.37896/sr7.8/021
22. Notarization and Fraudulent Certificate Prevention using Blockchain and Artificial Intelligence
Shanthamraju Raghavendra, Gandikota G.P.Akhil, Dr. T. Venkat Narayana Rao, Sreenidhi Institute of Science and
Technology, Yamnampet , Hyderabad
Pages: 224 - 231
https://doi.org/10.37896/sr7.8/022
23. INFLUENCING FACTORS OF SHIPPER’S PORT CHOICE DECISION
E.Dhanasekar, Dr. P. Jayasubramanian, Dr.N.G.P.College of Arts and Science, Coimbatore
Pages: 232 - 238
https://doi.org/10.37896/sr7.8/023
Kavita Thakran, Dr.Dinesh Singh, Deenbandhu Chhotu Ram University of Science and Technology, Murthal, Haryana
Pages: 239 - 247
https://doi.org/10.37896/sr7.8/024
25. Multi Attack Intrusion Detection Tool in Mobile Adhoc Networks with Specialized Techniques
Phanitulasi kaza, S.NagaMallik Raj, Vignan’s Institute of Information Technology,Visakhapatnam
Pages: 248 - 265
https://doi.org/10.37896/sr7.8/025
26. In-depth Analysis and Defense against SQL Injection Attacks
Nisha Garg, Ritu Makani, Krishan Kumar Ranga, GJUS&T, Hisar
Pages: 266 - 272
https://doi.org/10.37896/sr7.8/026
27. Hybrid Pearson Correlation and Tanimoto Measure for Product Recommendation System in E-commerce
Smita Dandge, Dr. Harshali Patil, Thakur College of Engineering and Technology, Mumbai
Pages: 273 - 286
https://doi.org/10.37896/sr7.8/027
28. THEORETICAL INVESTIGATIONS OF MOLECULAR STRUCTURE, VIBRATIONAL SPECTRA AND MULLIKEN ATOMIC CHARGE
ANALYSIS ON 6-NITROBENZIMIDIZOLE
A.Ramu, M.K. Murali, JJ.College of Arts & Science (Autonomous), Pudukottai, Barathidasan Unuversity, Tamil Nadu
Pages: 287 - 302
https://doi.org/10.37896/sr7.8/028
29. An Application of Neutrosphic Linear Programming Problem in an Agricultural Environment
Dr.A.Sahaya Sudha, Nirmala College for Women, Coimbatore, Tamilnadu
Pages: 303 - 312
https://doi.org/10.37896/sr7.8/029
30. An analytical study for Securing E-Commerce Transactions
Devendra Kumar, Rajesh Kumar Maurya, Kalpana Dwivedi, Himani Jain, ABES Engineering College, Ghaziabad, Uttar Pradesh
Pages: 313 - 319
https://doi.org/10.37896/sr7.8/030
Dr.R.V.Palanivel, M.Sinthuja, DMI St John the Baptist University, Malawi
Pages: 320 - 336
https://doi.org/10.37896/sr7.8/031
32. Metadata Creation for Unstructured Malayalam Text Data
Anjali Soman, Sree Ayyappa College, Eramallikkara
Shibu V, Cochin University College of Engineering, Kuttanadu
Pages: 337 - 347
https://doi.org/10.37896/sr7.8/032
33. A Novel Approach for Neutrosophic Vague Sets and their Execution in Decision Making Problems
Trinita Pricilla M, Nirmala College for Women, Coimbatore, Tamil Nadu
Pages: 348 - 354
https://doi.org/10.37896/sr7.8/033
34. PERSUADE OF MOBILITY EXERCISE AND CIRCUIT RESISTANCE TRAINING ON SELECTED SPEED ENDURANCE AND
EXPLOSIVE POWER AMONG COLLEGE MEN STUDENTS
A.Kalimuthu, S.Arockia Raj, R.Manoranjith, C.Pounraj, Dr.M.M Jaskar, Dr. T.Arun Prasanna, Alagappa University College of
Physical Education, Karaikudi
Dr.S.Nagarajan, Alagappa Institute of Educational Science, Karaikudi
Pages: 355 - 367
https://doi.org/10.37896/sr7.8/034
Peymaneh Taghizadeh Lande , Ministry of Education
Hamed Atabak, Ministry of Health and Medical Education
Pages: 368 - 383
https://doi.org/10.37896/sr7.8/035
36. Investigating The Relationship Between Employees Rights and Job Nature with Their Job Motivation
Peymaneh Taghizadeh Lande, Payame Noor University, Varamin Center (Qarchak)
Hamed Atabak, Ministry of Health and Medical Education
Pages: 384 - 399
https://doi.org/10.37896/sr7.8/036
37. A SURVEY ON DEEP LEARNING TECHNIQUES
Dr. K. Juliana Gnanaselvi, Rathinam College of Arts and Science, Coimbatore
Dr.G. Anitha, Karpagam Academy of Higher Education, Coimbatore
Pages: 400 - 405
https://doi.org/10.37896/sr7.8/037
38. Cytotoxic Activity of Essential Oils of Ocimum Sanctum Green and Purple on Hela Cell Lines
M. Rama, CH.S,D.St.Theresa’s College for Women(A), Eluru, West Godavari District, Andhra Pradesh
B. Syama Sundar, Acharya Nagarjuna University, Guntur, Andhra Pradesh
Pages: 406 - 413
https://doi.org/10.37896/sr7.8/038
B.M. Thammanna, PES College of Engineering, VTU, Mandya
Dr. V. Senthil Kumar, Dr. Thangamani, Karpagam Academy of Higher Education, Eachanari, Coimbatore
Dr. S.C. Prashantha, East West Institute of Technology, Bengaluru
A.A. Jahagirdar, Ambedkar Institute of Technology, Bangalore
Pages: 414 - 433
https://doi.org/10.37896/sr7.8/039
40. SYNTHESIS AND CHARACTERIZATION OF AZO SCHIFF BASE LIGAND AND ITS METAL (II) Co,Cu,Ni,Zn COMPLEXES
A.Venkatesh, P. Maheswaran, P,G,P College of Arts and Science, Namakkal
Pages: 434 - 446
https://doi.org/10.37896/sr7.8/040
41. Face Recognition in Various Lighting Conditions Using Different Techniques
S.Selvalakshmi, Rathinam College of Arts and Science, Coimbatore
Dr.C.Chandralekha, AJK College of Arts and Science, Coimbatore
Pages: 447 - 451
https://doi.org/10.37896/sr7.8/041
42. APPLICATIONS OF A NEW FORM OF GENERALIZATION OF b- OPEN SETS IN SIMPLE EXTENSION TOPOLOGICAL SPACE
F. Nirmala Irudayam, Nirmala College for Women, Coimbatore
Pages: 452 - 463
https://doi.org/10.37896/sr7.8/042
43. IMPACT OF SOCIAL MEDIA TOOLS TO PROMOTE ACADEMIC LIBRARY SERVICES
Dr.T. Prabakran, Madurai Kamaraj University, Madurai
Dr.G.K. Ashok, Dhanraj Baid Jain College, Chennai
Pages: 464 - 469
https://doi.org/10.37896/sr7.8/043
44. Analysis of Factors Affecting Hostility among Secondary School Students
M. Poorani, Dr. S. Arulsamy, Bharathiar University, Coimbatore, Tamilnadu
Pages: 470 - 478
https://doi.org/10.37896/sr7.8/044
45. BIG DATA ANALYTICS TO IMPROVE ONLINE EDUCATION SYSTEM
V.Veerakumaran, T.Nivetha, S.Selvalakshmi, Rathinam College of Arts and Science, Coimbatore
Pages: 479 - 483
https://doi.org/10.37896/sr7.8/045
46. Neutrosophic Vague Soft Matrices in Decision Making Problems
Francina Shalini. A, Nirmala College for Women, Affiliated to Bharathiar University, Red Fields, Coimbatore, Tamil Nadu
Pages: 484 - 491
https://doi.org/10.37896/sr7.8/046
47. DALIT SOCIAL MOVEMENT IN INDIA - A BRIEF REVIEW
Dr. B.R. Prasad Reddy, K.H. Government Degree College, Dharmavaram
Pages: 492 - 500
https://doi.org/10.37896/sr7.8/047
48. Applications of Sadik Transform in Statistics
Yashwant Singh, Government College, Kaladera, Jaipur, Rjasthan
Nanda Kulkarni, Maharani Laxshmi Ammanni College for Women, Bangalore, Karnataka
Pages: 501 - 506
https://doi.org/10.37896/sr7.8/048
49. Malayalam Text AutoCorrection Using NLP
Arjun M, Sree Ayyappa College, Eramallikkara
Shibu V, Cochin University College of Engineering, Kuttanadu
Pages: 507 - 516
https://doi.org/10.37896/sr7.8/049
50. EFFECTIVENESS OF ENVIRONMENTAL HEALTH EDUCATION MODULE ON PRO-ENVIRONMENTAL HEALTH BEHAVIOUR OF
Dr. G. Thirumoorthy, Michael Job Memorial College of Education for Women, Sulur, Coimbatore, Tamil Nadu
Dr. S. Arulsamy, Bharathiar, University, Coimbatore
Pages: 517 - 523
https://doi.org/10.37896/sr7.8/050
51. IMPACT OF YOGIC PRACTICES ON STRENGTH AND FLEXIBILITY AMONG JNTUA COLLEGE WOMEN PLAYERS
Joji Reddy Boggula, JNTUA College of Engineering, Anantapuramu
Pages: 524 - 528
https://doi.org/10.37896/sr7.8/051
52. AN ANALYSIS OF PROGRESS, ISSUES AND CHALLENGES FOR PROMOTION OF E–LEARNING IN INDIA
Dr. Nimish Gupta, Amity University Uttar Pradesh, Lucknow Campus
Pages: 529 - 541
https://doi.org/10.37896/sr7.8/052
53. RELATIONSHIP BETWEEN SOCIAL MEDIA ADDICTION AND LONELINESS AMONG COLLEGE STUDENTS
Dr. T. Enok Joel, D. Vijayalakshmi, Bharathiar University, Coimbatore
Pages: 542 - 549
https://doi.org/10.37896/sr7.8/053
54. PROTECTION OF HUMAN RIGHTS AND ROLE OF THE STATE
Dr.K. Eswar Reddy, Government College (A), Anantapur
Pages: 550 - 554
https://doi.org/10.37896/sr7.8/054
55. EMPLOYEE TRAINING AND PERFORMANCE WITH MEDIATING ROLE OF EMPLOYEE ENGAGEMENT: A STUDY OF AUTOMOBILE
Saumya Kapoor Sharma, Dr Neeraj Aswal, The ICFAI University, Dehradun
Pages: 555 - 575
https://doi.org/10.37896/sr7.8/055
56. EXTRACTING THE REQUIRED CREDENTIALS IN SOCIAL MEDIA USING MACHINE LEARNING
P.Anusha, Dr.M.Nithya, Vinayaka Mission's Kirupananda Variyar Engineering College,Vinayaka Mission's Research Foundation
(Deemed To Be University) ,Salem
Pages: 576 - 582
https://doi.org/10.37896/sr7.8/056
57. A Study on consumer satisfaction towards Patanjali Products at Thoothukudi
R.S Thangeswari, Kamaraj College, Thoothukudi, Tamilnadu, India
G. Lawrence, V.O.Chidambaram College, Thoothukudi, Tamilnadu, India
Pages: 583 - 590
https://doi.org/10.37896/sr7.8/057
58. SPATIAL ABILITY AMONG HIGHER SECONDARY STUDENTS
Dr. B.Kannan, Madurai Kamaraj University, Madurai
Pages: 591 - 599
https://doi.org/10.37896/sr7.8/058
59. DIGITAL MARKETING: A NEW NORMAL IN MARKETING ECO SYSTEM
Dr Mona Kansal, Maharaja Agrasen College, Delhi, University of Delhi, INDIA
Pages: 600 - 609
https://doi.org/10.37896/sr7.8/059
61. A Review: Deep Learning Techniques Using Image Segmentation for Diabetic Retinopathy
P.S.Vijayalakshmi, Dr. M. Jaya kumar, SNMV College of Arts and Science, Coimbatore, TN, India
Pages: 616 - 627
https://doi.org/10.37896/sr7.8/061
62. Proposed Power Efficient PS- QPSK Technique to Minimize Non-linearities in Coherent WDM System
Sunil Kumar Dahiya, Amit Kumar Garg, DCRUST, Murthal, Sonepat, Haryana
Pages: 628 - 634
https://doi.org/10.37896/sr7.8/062
63. “A Study of Intelligence as Determinant of Academic Achievement among Adolescents”
Bellal Hossain, AMU, Aligarh, UP, India
Pages: 635 - 649
https://doi.org/10.37896/sr7.8/063
64. INDIA’S INFRASTRUCTURAL FACILITIES STATUS OF MULTI-MODAL TRANSPORT SECTOR - AN INVESTIGATIVE STUDY
Dr. P. Gurusamy, Coimbatore Marine College, Coimbatore
Dr. G. Vignesh, Nallamuthu Gounder Mahalingam College, Pollachi
Pages: 650 - 663
https://doi.org/10.37896/sr7.8/064
65. The Restored House Noah lives in plays an integral role in the novel The Notebook by Nicholas Sparks
S. Sudhakaran, P. U. M. School, Gundur Yercaud, Salem, Tamilnadu, India
Dr. B. Shyamala Devi, Thiruvalluvar Government Arts College Rasipuram, Namakkal, Tamilnadu, India
Pages: 664 - 668
https://doi.org/10.37896/sr7.8/065
Sivakumar A, Dr Karthikeyan S, Rathinam College of Arts and Science, Coimbatore, TamilNadu
Pages: 669 - 682
https://doi.org/10.37896/sr7.8/066
67. Fuzzy gt-set and fuzzy gt-nowhere dense set
S. Anjalmose, M. Kalaimathi, St. Joseph‟s College of Arts and Science (Autonomous), Affiliated to Thiruvalluvar University
Cuddalore, Tamilnadu
Pages: 683 - 690
https://doi.org/10.37896/sr7.8/067
68. Challenges of Foreign Policy Making with Special Reference to Indo-Pakistan Relations
Munjamul Hoque, University of Gour Banga
Pages: 691 - 697
https://doi.org/10.37896/sr7.8/068
69. A Survey on Multimedia Summarization System Using Natural Language Processing
Swapnali Mohan Vazarkar, Manjusha Tatiya, Indira College of Engineering and Management, Pune
Pages: 698 - 702
https://doi.org/10.37896/sr7.8/069
70. REMOVAL OF CHROMIUM USING VIGNO MUNGO AS A BIOSORBENT IN TANNERY EFFLUENT AT DINDIGUL DISTRICT
K.THARA, Bharathiar University, Coimbatore, Tamilnadu.
G.SELVA BHARATHI, SSM Institute of Engineering &Technology, Dindigul, Tamilnadu.
DR.M.S.DHEENADAYALAN, G.T.N Arts College, Dindigul, Tamilnadu.
Pages: 703 - 709
https://doi.org/10.37896/sr7.8/070
71. Study of Silver Complexes as Potential Antibacterial and Antifungal Agents
Md Nadeem Miyan, Vijayakumar Durg, Bheemaana Khandre Institute of Technology, Bhalki, Karnataka, India
Pages: 710 - 716
https://doi.org/10.37896/sr7.8/071
K.Arulmozhiarasu, Dr.P.Senthil Vadivu, Hindusthan College of Arts and Science, Coimbatore.
Pages: 717 - 728
https://doi.org/10.37896/sr7.8/072
73. Cryptocurrency in the Time of Coronavirus
Marwan Mohamed ABDELDAYEM, Cairo University, Egypt
Saeed Hameed AL DULAIMI, Applied Science University (ASU), Kingdom of Bahrain.
Pages: 729 - 744
https://doi.org/10.37896/sr7.8/073
74. MYLAB DISCOVERY SOLUTIONS: RISE OF AN UNKNOWN
Dr Sweta Siddharth, Amity Global Business School, Pune
Pages: 745 - 753
https://doi.org/10.37896/sr7.8/074
75. Deviant Behaviour in Academic Sector: A Study
Rashmi Dewangan, Manoj Verghese, Chhattisgarh Swami Vivekanand Technical University, Bhilai, India
Pages: 754 - 759
https://doi.org/10.37896/sr7.8/075
76. Optimized k-NN Classifier for Achieving Personalized Recommender System Using Product Reviews Data
Sasikala P,Mother Teresa Women’s University, Kodaikanal, India.
Mary Immaculate Sheela, Pentecost University ,Accra, Ghana.
Pages: 760 - 768
https://doi.org/10.37896/sr7.8/076
77. MANAGEMENT OF SURGICAL SUPPLIES THROUGH BILL OF MATERIALS (BOM): A STUDY OF COST OPTIMIZATION AND EFFICIENCY ENHANCEMENT AT AN INDIAN HOSPITAL
Lakshya Arora, Centre for Advanced Studies in Policy Research (CASPR), Pune
Feroz Ikbal, Tata Institute of Social Sciences (TISS), Mumbai
Pages: 769 - 791
https://doi.org/10.37896/sr7.8/077
78. Soft b Irresolute Functions in Soft Tritopological Spaces
Bharathi.S, Bharathiar University PG Extension and Research Center, Perundurai, Erode, Tamilnadu, India.
Devi.T, Builders Engineering College, Kangayam, Tiruppur, Tamilnadu, India.
Pages: 792 - 797
https://doi.org/10.37896/sr7.8/078
79. Cynicism: Influence on Work Performance of Employee
Dr.TabithaDurai, Madras Christian College, Tambaram, Chennai
K.Gayathri, University of Madras, Chennai, TamilNadu, India
Pages: 798 - 802
https://doi.org/10.37896/sr7.8/079
80. A Laboratory Study on Soil Stabilization of Expansive Soil Using Kota Stone Dust and Fly Ash
Ankur Upadhyay, Gaurav Singh Raghuwanshi, Dr. K. N. Modi University Newai (Raj.)
Pages: 803 - 810
https://doi.org/10.37896/sr7.8/080
81. Investigations on Standard Optical Fiber and Photonic Crystal Fiber based Fiber Optic Sensors
Monika Kiroriwal, Poonam Singal, and Himanshi Saini, Deenbhandu Chottu Ram University of Science & Technology, Murthal, Haryana, India
Pages: 811 - 816
https://doi.org/10.37896/sr7.8/081